Azrehan Zakaria, an imaginative entrepreneur with a flair for baking, has become an online sensation with her unconventional car boot cake business. Through her Instagram account, @theadesserts, she has garnered widespread attention by offering mouthwatering slices of premium cakes at an incredibly affordable price of RM5.
Azrehan's journey began with an eye-catching Instagram Reel, showcasing her delectable cakes elegantly displayed inside the boot of her car. She strategically parks her car in front of Lakefront Homes in Cyberjaya, attracting the curiosity and taste buds of passersby.
The video quickly went viral, amassing an impressive 92,700 views and receiving 1,667 shares. Netizens were captivated by her unique approach to selling cakes. Azrehan drew inspiration from her love for exploring cafes, where she noticed the steep prices of individual cake slices, often exceeding RM10.
Driven by her desire to make these delectable treats more accessible, Azrehan decided to offer slices of premium cakes at a wallet-friendly price of RM5 each. Her mission is to provide cake lovers with a chance to indulge in a variety of flavours without the burden of exorbitant costs.
The response to Azrehan's business was overwhelming, as her cakes quickly sold out within a single day after sharing videos on Instagram. To meet the increasing demand, she expanded her setup by setting up tables around her car, creating a cosy and inviting space for customers to enjoy their slices. Within a remarkable two-hour period, all 30 cakes were snatched up, with some customers even purchasing in bulk.
Expressing her sincere gratitude, Azrehan is humbled by the tremendous support and positive feedback she has received from her customers. Currently, she offers an enticing selection of 11 cake flavours, including popular choices like rainbow cake, Nutella chocolate, raspberry pistachio chocolate, Biscoff burnt cheesecake, and Biscoff Russian.
Encouraged by the enthusiastic response, Azrehan is inspired to further pursue her passion and provide delightful cake experiences to her ever-growing customer base. The inquiries about her booth's location and operating hours serve as a testament to the impact she has made, reinforcing her commitment to offering affordable indulgence to dessert enthusiasts throughout the region.
Azrehan's innovative car boot cake business exemplifies the power of creativity and affordability in the culinary world. By delivering exceptional quality at an accessible price point, she has carved out a distinctive niche in the dessert industry, leaving a lasting impression on cake lovers far and wide. Her tempting offerings and unwavering dedication to customer satisfaction have truly set her apart, ensuring a bright and flavorful future for her flourishing business.