Who doesn't love Kari?
As Malaysians, our love for curry is an unspoken yet collective identity shared by every culture from all walks of life. No matter who you are or where you come from, our love for curry is simply unrivalled. Taking this into consideration, Subway Malaysia was inspired to create their latest flavour - the Curry Sekali.
The curry created by Subway has a flavour reminiscent of the traditional curry flavours that Malaysians adore, as well as a fragrant aroma and a sauce that is both sweet and savoury to the palate. For customers to experience Subway's "better for you options" that are customised to their preferences, the Curry Sub premieres on August 3rd and will be offered in both chicken and beef as well as as a wrap or salad.
Photos courtesy of Subway Malaysia
A limited-edition Sub wrapper inspired by Malaysian culture is also available in stores now. The Malaysian-themed packaging, available from August 1 through September 30, features recognisable local heritage images of the Hibiscus flower, famous Malaysian buildings, the greenback turtle and Sabweh himself. The wrapper was created by local comic artist, Ernest Ng.
Earnest NG, the creator of Subweh, Subway Malaysia's official mascot and the limited edition Sub wrapper.
In celebration of both, Subway Malaysia has set up a few massive mural instalments, featuring the official Subway's Mural Artbox, scattered throughout multiple locations across Kuala Lumpur.
Photos courtesy of Subway Malaysia
There's more!
You can actually join in on some fun activities there! Here's what you could do there:
+ Play the Hob-A-Sub game, where you’ll be approached with a hint of childhood nostalgia
+ Once you complete both stations, earn yourself some cute Subway stickers!