Emerging sports brand HOKA introduces FLYLAB, an event running from May 20 to 26 at Esplanade, KLCC Park, symbolizing a revolution in active performance and technology. FLYLAB is not just an event but an exhilarating celebration of innovation, showcasing cutting-edge products that enhance Malaysia's athletic prowess.
It promises an inspiring journey fueled by relentless ambition, offering an immersive experience that ignites your senses, unites the community, and sparks excitement with unprecedented innovation.
"We are thrilled to bring FLYLAB to Kuala Lumpur, offering an unparalleled experience that aligns with HOKA's core essence," said REV Edition CEO, Mr. Pornsak Chinawongwatana. "Through innovative activations and deep engagement, we aim to ignite joy and inspiration within our community, promoting a confident active lifestyle," he added.
Visitors can embark on a thrilling seven-day adventure at FLYLAB, starting with an evening run with the HOKA Running Club (HRC) followed by a three-day activation by the National Sports Institute (ISN).
Attendees can enjoy various inspiring and meticulously designed activities. FLYLAB will also feature HOKA's latest collection, Skyward X, designed for a more efficient daily routine, embodying HOKA's commitment to combining maximal design with revolutionary suspension technology.
