Adidas has released another new PRIMEBLUE series using the Parley's sustainable material- UltraBOOST 20. PRIMEBLUE material (Parley Ocean Plastic™ )is actually a fabric made from recycled plastic waste from the beaches and coastal communities before it reaches the oceans.
Plastic waste is always a problem and Adidas has taken the initiative to innovated new products with sustainability partners like Parley for the Oceans and more since 2012. Adidas has produced more than 15 million pairs of shoes produced with Parley Ocean Plastic® and also introduced new sustainable performance fabrics.
PRIMEBLUE ULTRABOOST 20
Adidas ULTRABOOST features the 100% BOOST™ midsole, giving the runner a comfortable, flexible, and high-performance technology, definitely the best pairs for running experience.
The PRIMEBLUE ULTRABOOST 20 features the Tailored Fiber Placement that allows your foot to move naturally and adapts to the changing shape of the foot during a run. Additionally, the shoes also feature 20%more Boost cushioning amplifies the responsive, energized feeling. The midfoot cages and heel clips also added support and the Stretchweb outsole with Continental™ Rubber keeps transitions smooth.
Design-wise, PRIMEBLUE ULTRABOOST 20 features the white Primeknit upper, along with the significant Three Stripe design in Sharp Blue and the clip design on the heel in True Orange color, also an orange logo on the tongues.
The PRIMEBLUE Adidas UltraBOOST 20 is available on 14 May 2020 on the Adidas website for selected countries only.
For more information, click here.
Source & Cover photo: Adidas